Trendyol Bolsters Turkish Sports Presence on Global Stage
Trendyol continues to make significant contributions to Turkish sports by actively participating in major international sporting events such as the European Football Championship and the Paris 2024 Olympic Games. As the sole Turkish partner for these prestigious events, Trendyol represents Turkey on the global stage, reinforcing its commitment to the development of sports in the country.

Trendyol continues to make significant contributions to Turkish sports by actively participating in major international sporting events such as the European Football Championship and the Paris 2024 Olympic Games. As the sole Turkish partner for these prestigious events, Trendyol represents Turkey on the global stage, reinforcing its commitment to the development of sports in the country.
The European Football Championship and the Olympic Games, held every four years, are among the most anticipated sports events worldwide, drawing millions of viewers and uniting sports enthusiasts from around the globe. Trendyol, one of Turkey's leading e-commerce platforms, has established itself as a strong supporter of Turkish sports and athletes, becoming an integral part of these top-tier sporting events. As the only Turkish partner for UEFA EURO 2024™, where the Turkey National Football Team reached the quarter-finals, and as the official "E-Commerce Services Partner" of the International Olympic Committee (IOC), Trendyol's presence is notable.
During the European Football Championship, Trendyol served as the official sponsor for the Turkey National Football Teams, enhancing visibility in matches watched by millions worldwide. The company's support was particularly evident in the matches played against Georgia, Portugal, Czechia, Austria, and Netherlands, which were broadcast live on giant screens in Etiler Cuneyt Arkin Artists Park under the slogan "Milliler Dev Ekranda, Taraftar Parkta!" Thousands of fans gathered to watch the UEFA EURO 2024™ journey of the national team in a festive atmosphere.
Looking ahead to the Paris 2024 Olympic Games, Trendyol will continue to bring the excitement of sports to the public by broadcasting events on giant screens at Cuneyt Arkin Artists Park. Notable events include the competition of national archer Mete Gazoz on August 4, the Turkey Women's National Volleyball Team's match against Italy, volleyball quarter-finals on August 6, volleyball semi-finals on August 8, and the volleyball final on August 11. These broadcasts will once again showcase the unifying power of sports.
The Olympic Games, with roots dating back to Ancient Greece, are considered the pinnacle of international sports events. The modern Olympics, revived by Baron Pierre de Coubertin with the establishment of the IOC in 1894, were first held in Athens in 1896. This year, the games will take place in Paris from July 26 to August 11. Trendyol, a sponsor of the Turkish National Olympic Committee (TMOK) since 2021, made history by becoming the official "E-Commerce Services Partner" of the IOC, further enhancing its support for sports and athletes at the Paris 2024 Summer Olympic Games.
In addition to its international efforts, Trendyol remains committed to supporting Turkish sports domestically. As the official sponsor of the Turkey National Football Teams since 2021 and the title sponsor of the Super Lig and 1. Lig since last year, Trendyol also became the main sponsor of the Turkey National Volleyball Teams in 2022. The company proudly supported the Sultans of the Net during their victorious journeys to the Nations League Championship and the CEV EuroVolley title. This year, Trendyol will again be by the team’s side in their Olympic quest.
Trendyol's dedication to the sustainability of Turkish sports is evident through its support for the TVF Volleyball Factory Schools, established by the Turkish Volleyball Federation to introduce children aged 6-12 to volleyball and increase the number of licensed athletes. This initiative aims to nurture the next generation of athletes in Turkey.
Moreover, Trendyol's backing extends to cultural initiatives such as the "Sporun Oyuncaklari" (Sports Toys) exhibition, curated by poet and writer Sunay Akin and Asli Nuhoglu. The exhibition, open from July 19 to August 19 at the Istanbul Toy Museum, features a wide array of sports-themed toys from past to present. In collaboration with the Istanbul Metropolitan Municipality and TMOK, children visiting the Paris 2024 Team Turkey House at Kadikoy Festival Park will receive tickets to the exhibition, sponsored by Trendyol.
Through these extensive sponsorships and initiatives, Trendyol continues to play a crucial role in the advancement of Turkish sports, supporting athletes and enhancing the sporting culture both locally and internationally.